What is Article Marketing?

What is article marketing? It is a question asked by people that have come across the term when seeking ways to promote their website and generate traffic. Many people write articles, or have them professionally written, without understanding their real purpose.

If they do not understand how article marketing can be used to derive massive amounts of traffic to targeted web pages on their site, how can they possibly be prepared to write an article intended to achieve that?

That raises a question. The term is quite common in the world of internet marketing yet it appears that there are many people who have no idea what it actually means. Probably that is due to the misuse of the word by many article companies, so the intention here is to put the matter straight.

For a start, there are far too many writers supplying article services who have no idea what they are doing, and have obviously no interest in the needs of the person for whom they are writing. Websites offering freelance writing services are full of them. It is full of people who can neither write grammatical and well spelled English, nor understand the needs of their customers.

There is a difference in writing style and vocabulary between writing to persuade a reader to click on a link offering further information, and actually providing that information in the article itself. A teasing article, containing excellent information but not quite enough, and that compels a reader to click for the rest, is more difficult to write than 1000 words about a topic in general. It takes planning, and it is easy for a professional writer to spot an article that has not been planned properly.

Article marketing is, in fact, the art of marketing through the use of articles, in the same way that internet marketing is the art of marketing through the use of the internet. There is no other possible definition. Therefore, what that defines is that those who write articles intended of the purpose of article marketing should not only understand what the term means, but should fully understand how articles can be used to market a product.

Perhaps that product is a tangible product, such as a flat screen TV, perhaps it is something less tangible such as a concept involved in search engine optimization, or perhaps it is a website. Whatever it is that is marketed, if it is done so by the means of articles, then that infers strongly that the articles involved must not only be read, but must be well enough written as to maintain the interest of the reader to the extent that they visit the writers website. Otherwise, the marketing technique will fail.

That is what article marketing is in terms of the concept. In practice, it involves the writing of articles that readers will find interesting enough to want to know more. Such article services should provide a compelling reason for reader to click for more information. They must want to click on the link provided by the writer to his or her website to find out more about the topic.

If the article is written badly, this will not happen. The reader will leave the website or directory that contains the article. Sometimes it will be better to have an article professionally written so that it grabs the attention of the reader, but how do you know who is professional enough to do that. It takes us back to the beginning of this article, whereby you do not know the standard of writing you will get if you hire someone online to write for you.

Although a well written article will attract the readers attention, you should also have a well designed bio or authors resource box to attract the click to your website. If the article is written well enough, and is easily read and understood, then you can use the resource box to direct readers to your website. But not only that: the power of article marketing is that you can send visitors to any page on your website that you want. Simply write an article relevant to that web page.

The way to make the best use of articles is to make sure that they are well written, whether you write them yourself or not, are relevant to the topic and interest anybody who is reading them. Then, you will attract visitors to the page on your resource box, and also might just persuade someone to copy your article for their own website.

What is article marketing able to do for you? If you make sure that your articles are written well enough it can provide you with traffic to your website and one way links back to the page of your choice from each article directory that accepts it. You should also make sure that any site that provides article services intended to promote your product or website has a good record in doing so, and understands fully the meaning of the term article marketing.

More information on how to use Article Marketing to drive traffic to your website and increase your sales can be obtained from Pete's web page Article Marketing

He can be contacted from his article services website.

Three Drop Dead Simple Ways To Make Money On The Internet

With all of the hype and hundreds of different opportunities hitting your inbox daily, it can be very confusing on exactly how to really make money on the internet.

What follows is a proven outline on a simple and easy way to start making money with your own internet marketing business.

#1 - You need a product to sell.

Without a product to offer, you're business is dead in the water.

Aquiring a product of your own isn't that hard at all.

Simple information products are the number one best selling items online.

You simply write on a subject that you've got a ton of knowledge on.

You might be good at fixing transmissions, or maybe cooking different chicken recipes.

You might be good at saving money on groceries or even playing guitar.

All you need to do is seek out what you already know, expand on it, then simply write about it.

If you just can't think of anything to write about, you can become an affiliate for someone who has already written an information product on your favorite topic by visiting ClickBank at: http://www.clickbank.com

Once you've chosen a product, then it's time to market it.

#2 - You need to market your new product.

In order for others to know about your product you're going to need to get the word out about it.

That's called marketing.

If you've created your own information product then you'll need to write up a sales letter for it.

To do this, simply tell a story about how your product will solve your readers problem.

Write just as you would to a friend.

Give a ton of benefits that relate ways your product will make things easier for your reader.

Set a price and close the letter.

For a great website creation tool check out this freebie here: http://www.sitemonster.net

If possible, somewhere on your website you'll want to try and get the readers email address so you can follow up with them at a later time with different information.

If you've chosen an affiliate product, then the website will already be written for you so you can get right to work driving targeted traffic to it.

To market your new product, you're going to want to spend as little cash as possible so here's how to that.

#3 - Low cost advertising tip.

If you're short on cash, then the number one way of marketing your new product is by writing and submitting 300-500 word articles on your target market.

Writing up an article is pretty simple.

You can research your topic on the internet and compile tips that'll help your readers make an informed decision about your product.

Don't make the article a sales letter.

Actually give them useful information that can be put use immediately.

At then end of your article, you'll want to put a 5-7 line resource box that includes a short description about your website, product and how to find it.

Make this box powerful.

Be sure it contains your website link to the product.

Try and submit your new article to as many ezines as you can in your target market.

To find newsletter that deal with your product just do a search on Google.

You should atleast write and submit one new article per week if possible.

This will keep brining you in traffic as well as brand you as an expert in your field.

Following these basic steps will get you on the way to finally making some profits from your internet business.

Learn Real Ways To Make Money On The Internet That Really Work, As Well As The Latest Money Making Ideas, And Hot New Information Products And Services! http://www.opportunity-advisor.com

Amazing Article Marketing - Announcing 5 Phenomenal Secrets to Multiply Your Article Marketing

Every webmaster dreams of having huge and steady traffic to their website so they can easily sell their products and services to their potential clients. This is the reason why they are in constant search for marketing tools can help them realize this goal. Good thing article marketing is here. This is the most efficient and cost-effective website and product promotional tool that can easily augment website traffic and boost online sales.

Here are the 5 phenomenal secrets to multiply your article marketing:

1. Focus on the needs of your readers. Never write your articles based on your interest or information that you need to know. You have to keep in mind that the key to succeed in article marketing is effectively giving your readers what they need. When you are able to do so, your readers will most likely to click on your website to get more information.

2. Use striking titles. This is the most important element in your article marketing that will ultimately define your clickthrough rate. If your headlines are catchy, attention-grabbing, intriguing, well-written, and communicate the readers' benefits, your articles have great chances of being open and read.

3. Keep your articles short and sweet. As you are writing for audience who have short attention span, you must create articles that run between 300-500 words.

4. Increase the number of your articles. There are so many benefits in writing more articles for your marketing campaign. These includes: stronger online presence, positioning yourself as expert on your chosen niche, more inbound links for your website, and increased search engine traffic.

5. Keep your content focused. By this, I mean never introduce ideas or new information that is totally irrelevant to your topic to avoid confusing your readers.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Website Traffic Development - 4 Proven Strategies For Launching A Link Building Campaign

When operating a business on the Internet, the foundation of your success will depend upon the volume of traffic that you can generate to your website. In this regard, there are a number of different programs that you will want to implement in order to generate traffic to your business's website, chief amongst them being a link building campaign. There are four proven strategies that the most successful business owners utilize to establish their own link building efforts.

Identify reputable websites: Underlying your efforts to increase your website traffic is the process of identifying reputable and well regarded websites at which you can try to get backlinks to your site placed. You need to keep in mind that when it comes to link building campaign while quantity is important, quality of placement of links is crucial.

Consult with other businesses: In regard to website traffic development, you do not need to reinvent the wheel when it comes to a link building campaign. Rather, you should take the time to consult with your colleagues and with other Internet business owners or operators to determine what has worked and what has not worked for them when it comes to link building campaigns.

Develop strategic alliances: Along these same lines, you will want to consider developing strategic alliances with other businesses as part of your overall link building efforts. In this regard, there may be some instances in which reciprocal link placement might be beneficial to both you and your colleague.

Consider engaging the services of an expert: Finally, if you are serious about creating the most effective link building campaign, you might want to consider engaging the services of a professional to assist you. There are experts in the field of link building that can assist you in coming up with the most effective link building campaign designed to increase website traffic.

Do you want to learn how to drive massive traffic to your website? Download my free guide here: Traffic Generation Secrets

Mike Upshaw is an experienced internet marketer specializing in list building, traffic generation, article marketing and affiliate marketing. http://www.secretstointernetprofits.com

Article Marketing And Its Benefits

The internet stores a massive amount of information and much of that is in text. To find quality content to return for search queries the search engines look for sites with test content and the more the better.

If you have ever wondered why your website is not receiving any traffic, you are probably looking for a way to increase it. Most webmasters on the internet are because they realize that traffic is what will make their site a success.

You should consider taking a two pronged approach to building links. The first method for building links is through submissions of your site to quality webs directories. Every link you get to your site is not only a vote in popularity, but also a doorway for traffic. Every quality link you can get through directory submissions will bring more relevance to your site.

How you can use article marketing.

The first way you can use article marketing is by going to article directories. If you can't write your own unique content (which is preferred) for your site, you can use the content from article directories to place on your site for content as long as you retain the authors resource box. You need the content there for the search engines to spider when they visit through all the linking pathways you created when submitting your site to quality web directories.

As we covered the internet contains a massive amount of information and people search for it every day. The more links you have pointing to your site and the more content you have on it relevant to your sites niche, the better you will rank for search engine queries.

Another way to use article marketing is by writing your own unique articles on topics related to your websites niche and submit them for publication to the best article directories. These articles will create some links to your website to increase its popularity and with each link comes another doorway for traffic to find you.

When you write and publish these articles, you are also letting the public know you have expertise and knowledge on the subject. To get the reader's attention, give them a quality, well written article filled with information.

Build links through quality directory submissions to increase your sites popularity and create doorways to traffic and search engines. Then use article marketing to provide quality on site content for the search engines to spider when they arrive. The more quality web directories you submit your site to, the more articles content you provide on your site and the more articles you submit for publication on article directories, the more search engines will love your site.

These are some of the key elements to creating traffic and building a successful website. You can have the best website on the internet, but without proper promotion your visitors will never find you. If they do not find you, they cannot use the services that you provide.

Now it is time to get started.

Gain an online presence for your Website by getting listed on The Authority Website Directory. Then make sure to read our latest article Explaining the Hybrid Vehicle.

What is Bum Marketing?

Bum Marketing is really catching on, and the cool thing about it is that it works, it's cheap and most of the time totally free. I love article marketing, and bum marketing is a great way of making money, but I also think it's important that you write articles linking to your own websites as well so you're building links to your sites and growing your online business. If you've already seen the multitude of Bum Marketing reports, ebooks, audios and other paraphernalia, you already have a pretty good idea of what Bum Marketing is. Bum Marketing is a step by step process and one of the key components is keyword research and niche selection. The main advantage of bum marketing is its simplicity.

In bum marketing, which is also known as article marketing, you simply aim to create articles for keywords that have no or low competition on the Internet. Before you can start writing articles or researching keywords, the second step of Bum Marketing is ensuring that there is a good product to promote which accurately fits your chosen niche. Sites like Clickbank and Commision Junction are good resources for finding a good product. Finding affiliate sites are actually very simple, become affiliated with other marketer's websites. Find affiliate products that sell like crazy.

As I mentioned earlier, Clickbank is a great place to start looking for products to promote, and articles can be submitted to any number of online article directories. Here's how it works: You write keyword optimized articles about under-exposed niches, submit them to popular article directories and websites, let the search engines index them, earn affiliate commissions, get opt-in signups or make money from selling your own products. A niche market is a focused, targetable portion (subset) of a market sector. By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. If you have a great niche, find awesome keywords and write compelling articles, that's all fine and dandy, but you aren't going to make money if there's not a great product to promote.

In Summary:

Step 1: Find a product to promote

Step 2: Keyword Research

Step 3: Create an article based on low-competition keywords and phrases

Step 4: Post to authority sites that google loves

Step 5: Index your articles and increase web site traffic

I use a free keyword tool called Keyword Analyst for most of my keyword research. Keyword Analyst will generate a list of the most popular keywords from a keyword or keyword phrase you enter. The list will also tell you the number of scans that particular keyword or phrase produced in a day (popularity). Individual keywords can be added to the list as well. You can also find out the (competition) of each keyword produced from the 3 major search engines (Google, Yahoo and MSN). Keyword Analyst also allows you to save your results that can be imported to a spreadsheet. Check the Resource Box for additional information.

Bum Marketing is basically a way to make great money quickly and easily with super easy tactics. Bum Marketing is easy enough almost anyone can start out with and one of the cheapest methods to get traffic to your site. And the best thing about Bum Marketing is that it's free to do.

For a bum marketing method of getting those precious keywords foy your niche, follow the link below to my website - SEO Made Affordable: Please Hurry, I'm limiting this offer to the first 500 responders. http://www.ustopby.com/index.html

Gary Clark