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Thursday, May 22, 2008

Article Submission - Methods to Get Good Backlinks

There are a few marketing tricks you can use to begin building traffic to your website. If you are an affiliate marketer, or network marketer, this method will bring you target traffic by using article submission.

The first thing to remember is that you should be the person writing your articles if you want this trick to work for free. You do not have to be a great writer at all. If this seems too daunting, then there are writers on the Internet that will take over this task for you.

Article submission to drive traffic to your site needs to have the subject matter of your articles be something about the product, or company you are trying to market on your site. It does no good to have your article be about pencils, if you are trying to market pens.

Break up your articles into small 500 word articles using SEO methods. Optimizing your articles for article submission to content sites is to get your articles listed naturally as part of that content site.

Google loves article sites. Their spiders index these article content sites on a regular basis. When your article submission is accepted, this then becomes a part of that site and gets indexed along with everything else for article submission into the search engine.

Use target keywords in your articles. If the product you're writing about is foreign auto parts with regards to hubcaps, then your keyword might be "foreign car hubcaps". You would want to use this keyword at least 6-8 times throughout your article.

This helps to make your article relevant to Google, when it is indexed. This also will go far to give your article a high ranking when someone is looking for foreign car hubcaps for their car. SEO article submission like this will target your market so your traffic is right on what you are marketing.

The key to people reading your articles then getting to your marketing page is simple. All of the article content sites will allow you to leave a link at the bottom of your article. This link would be the URL to your page so you receive the traffic generated from your article submission.

It helps to leave a closing comment to your readers, so if they are looking for a wide selection of foreign car hubcaps, they can follow your link to check out this resource. This is the key to making this trick work to receive targeted traffic.

Article submission to article content sites is not a new marketing trick, but it is an effective one. Done correctly, your article submission has the power to rank first page on Google and stay there for months, generating a steady income resource to you over and over again.

Another key to article submission is to engage your readers so they don't just leave without finishing the article. It has been shown that people reading online have a shorter attention span than when reading a magazine article. If your article entices the readers to want more information about the subject, then they are more than likely going to follow the link you left for them at the bottom of it.

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert on articles in the field of Internet marketing. He can be found on the internet at this website: http://marketinguses.blogspot.com

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert in the field of Article Writing and Submissions. He can be found on the internet at this website: :Article Distribution

How to Make Quick Money Writing Articles

Many people want to know how to make money by writing articles. I usually tell them that in order to make significant long-term money, they have to write one or more articles per day and keep at it for several months.

But what about the people who don't want to make significant long-term money? Are you out of luck if you just want to make a few hundred quick bucks? Not at all. In fact, it is quite easy to make quick money on the Internet if you are skilled at writing articles.

Go to one of the large forums in your niche, I use Digital Point and Warrior Forum. Once there, go to the sections for general marketing discussions. Look for questions on marketing a product and offer to write articles to help them promote their product. Then, enter a post or two on each forum offering to write articles for others.

You will not get rich using this technique. But then, you said you only wanted to make a few hundred, right? Most people will pay $4 - $5 per article, depending on length, quality, etc. If you are experienced, you can probably write a 400 - 500 word article in about half an hour. Therefore, you can pretty easily write four articles per day. If we use the lower figure of $4 each, you will earn about $480 in a month using this technique.

All in all, if you are looking to make quick money writing articles, forums are you best bet. This method has the added advantage of allowing you to set your own terms. If a client needs 10 articles, you can write five on day one and require some or all of the payment on delivery. However, in most cases, people want to review the articles before completing the payment.

If you do not want to spend time in the forums, you can use one of the many companies on the Internet that pay you for your articles. However, you will not make much more from these companies because they receive a portion of your earnings on every sale you make. And, because these companies have so many authors writing for them, you would not make much money right away.

Do you want to know how I make money? Download my FREE ebook and find out how to make money each and every day.

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http://www.MillionDollarArticle.com

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Writing Articles for Search Engine Optimization

One comes across of a lot of articles these days on the different websites and many of them look so obvious that they were written primarily just for the search engines. Most of such articles are easy to be identified because they are stuffed with keywords and contain nothing really useful. I accept that writing for the search engine is definitely not bad at all, but writing only for the search engine sounds so funny in the first place. But probably many have done that kind of SEO work and ranked better in the past. However as technology is fast catching up, I am sure these things will change and one wouldn't have to repeat keywords in an absurd fashion just to attract the search engines. All those SEO professionals/content writers or others who write and publish SEO articles have some basic business objectives. These are,

  • Providing information
  • Get a higher rank
  • Better linking with other sites

If the website does not provide some useful information then the purpose of the article itself is lost. One may be able to attract good number of people into the website and into the page, but if the visitors do not find the article useful or interesting, they may immediately click out of the page. Distribution of an article that is not well written will not be appreciated and linked to by other sites. Thus the published article must,

  • Be relevant
  • Be useful to the audience
  • Must be Informational
  • Simple and well written
  • Must retain the reader's interesting
  • Use variation of the key phrase instead of repeating
  • Avoid over repetition of keyword
  • Be targeted at the target audience
  • Help the reader with info/ otherwise

Today writing articles and submission to different article directories on the web is also a very powerful SEO strategy that can greatly enhance a website's visibility on the net.

The author of this article is Ricci Mathew of Outsource Strategies International (OSI), a US based company that offers services in Search Engine Optimization, SEM, PPC advertising for clients across the US.

How To Maximize Every Article You Write By Thinking Outside Of The Box!

It pays to think outside of the box in business. If you utilize every resource you have to its maximum, it only means larger profits! This article will discuss several ways to advertise your articles for maximum exposure all over the World Wide Web.

1) Post your articles to article directories

This is the common one. But do not only post to one article directory like many article writers do. Find three popular directories and post all your articles to them. Thats right, all of them! You want to get as many visitors to your website as possible, dont you?

2) Post them to your blog

A blog needs content, and what better way to add content to it then by using your existing articles? Instead of spending time on the keyboard struggling to come up with new content, simply use the articles you have already written.

3) Post them on forums

Forums are a great way to brand yourself as an expert in your niche. You can start new threads that encourage discussion by using some of your more controversial articles. People will start to pay attention to you if you post interesting content.

4) Create e-reports

You can compile a set of related articles that you have written into an e-report. This is an awesome method to create an instant product! E-reports can be given away or sold and they are great for establishing credibility. In fact, if you have many articles, you can create dozens of these small reports.

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before its gone!

Best Article Marketing - 5 Huge Methods to Multiply Your Article Marketing

There are so many ways to promote your website in the World Wide Web to generate traffic. However, if you are looking for a single technique that will not only lead visitors to your site, but also pull up your search engine ranking, article marketing is highly recommended. This is one of the most reliable and cost-effective marketing methods that is being used by most successful webmasters.

Here are the 5 huge methods to multiply your article marketing:

1. Write more. To get the exposure you need, increase the number of articles you write everyday. Remember, the quantity of your articles determines the number of links you will get from publishing sites.

2. Write quality articles. To effectively convince your readers that you are actually very good at what you do, make sure that your articles reflect your expertise. So before you submit, ensure that your articles are well-written, useful, and easy to understand, packed with valuable information, and free from any error.

3. Be patient. Do not expect to get instant traffic after 20-30 submissions, as article marketing doesn't work overnight. Instead, continuously write quality articles and submit them to reputable publishing sites. Experts agree that you need at least 250-300 submissions before you will see noticeable increase in your traffic.

4. Pick the best publishing sites. Make sure that the publishing sites where you submit your articles have high page ranking and have ample traffic. In addition, you have to ensure that they have quick review and posting time.

5. Monitor your clickthroughs. Identify the articles that are picking up online. Determine the reasons why they are being read by your target market. It could be that they have attention-grabbing titles, they offer the information that your readers need, they are easy to read and understand, etc. Take note of these qualities and apply them on your next articles to ensure your success in article marketing.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

InfoPreneur Secrets - How To Expose Your Articles To Thousands Of People

This is one article in the series of InfoPreneur Secrets which discusses tips, tricks, techniques and secrets to be a successful info product creator and marketer. This article will discuss how to effectively and profitably utilize the power of short 300-800 word articles to explode the sales of your info product.

Articles have been effectively used to promote info products for a long time. They will continue to be used as a marketing material for many, many years to come. In order to be a successful article marketer, you need to follow one major principle: Create top quality, informative articles.

By doing this you will multiply the success of your articles by a huge factor.

The more people that read your articles, the more sales you will get for your info product, so how do we get our articles in front of as many people as possible?

Theres a simple answer.

DIRECTLY contact list owners / blog owners / website owners and ask them to publish your articles in their lists, on their website or on their blog.

The publisher gets free content for their site, you get extra exposure. Everyones a winner!

To make it much more likely that the publisher will publish your article, why not offer them the opportunity to use their affiliate link for your product. This way they get free content and the opportunity to make some affiliate commissions.

How could they say no?

Next time you write an article, contact publishers directly and ask them to publish your article. Youll find its a fantastic way to gain additional free exposure for your info product.

James Penn is an experienced niche marketer who has developed and profitably marketed a library of niche info products and reports. To discover how to create an insane passive income online by creating tiny reports, visit http://www.shortreportprofits.com

James also runs a blog which details his trials and tribulations of being an internet marketer. He posts his tips, tricks, techniques and secrets that will help YOU to make money. Visit his blog at http://www.teenagemarketer.com

Article Marketing - Attract Millions of Visitors to Your Site for Free

If you want to drive millions of people to your website annually without spending hundreds of thousands of dollars to do so, you must become an expert in article marketing. This progressive, low cost marketing revolution is changing the face of advertising and public relations across the U.S., and indeed around the world. Before the dawn of the Internet, only companies with tens of millions of dollars set aside for marketing and advertising could make an impact on the psyche of an entire country. And where did all of those tens of millions of dollars go? To television, radio, newspaper, telemarketing and direct mail campaigns. Yes, these marketing vehicles are still effective, but they are losing their power hold month by month around the globe. Usage of traditional media is decreasing daily.

Article marketing (writing pivotal articles and publishing them online) can help build your site and your company in many significant ways. Not only you will drive astronomical numbers of visitors to your site, but you will also achieve a high level of credibility with your target audience, increase your Google ranking (which in turn will bring you lots of free advertising), and build your name in ways that only expensive PR firms were able to do in the past.

Why you ask? As already mentioned, people are increasingly turning to the Internet for information, entertainment, communication and shopping. According to InternetWorldStats.com, growth of Internet use in North America rose 106.7% from 2000 to 2005 alone.

Mega publishers and media outlets such as newspapers in major cities, network television and large radio syndicates used to have all the power. In the past, they dictated to the populous what we should be interested in. But the rise in consumer media has changed all that. Nowadays, people just want information about the issues that are of most interest to them. And since most people now turn to the Internet for answers, search engines now rule. What is the first thing you do when you want information? You go to your computer and type in your subject in a search engine such as Google, Yahoo or MSN. The goal of article marketing is to get people to click on one of your articles, and that article is hosted on your website of course! Once they are already on your site, your chances of engaging them with the rest of what you have to offer (and ultimately becoming a customer) goes up exponentially. The more you understand the logic behind search engine ranking systems, the more you can tweak your articles to garner the coveted higher positions in search results.

How much will this cost you? The good news is that article marketing is extremely low cost, and in many cases, totally free. You can achieve wide visibility of your articles with very little or no money at all. There are some inexpensive software packages (such as automated article submitters, etc) but these are generally low cost ($70-$300) and are not absolutely essential for success. Article submission software normally comes with a few hundred article "hubs" already installed (websites whose sole purpose is distribution of articles to thousands of other information sites). You can discover these hubs on your own, but it will take you much more time to find, test and learn to navigate each one. A simple rule - what you don't have in resources, you will end up investing in time.

Masterful Article Marketing can accomplish something even more important for you. When people find and are impressed with what you've written, you become an expert in their minds, which translates to a high level of credibility. And let us not forget that this respect is being nurtured in the minds of the exact demographic you seek to reach - you perfect target audience.

Another amazing benefit of publishing articles online is the free publicity that follows beyond the places you post. Well conceived, clearly written and smartly distributed articles can be as effective as press releases by top PR firms. Remember, the goal of successful marketing is increased business and profitability.

Increasing visitors to your site does something more for you - it improves your page ranking with the major search properties, which actually becomes free advertising for you. Search engines can see how much traffic each site has and rewards more highly visited sites with better ranking for articles housed on them. This is only one element in their alga rhythms, but an important one to keep in mind.

I have written extensively about the other secrets to super charging your articles for high positioning in search engines. Just remember, search engines are continually being tweaked to deliver the most relevant results to the information seeker.

In summary, there are many reasons why one should add article marketing to their advertising mix. Among these reasons are that article marketing is free, it drives tons of traffic, is highly valued with search engines and makes you an expert in the field. Bottom line, you can't afford not use article marketing as part of your advertising.

This article has been brought to you by Peter Grundner. For his new training "Article Marketing Made Easy" visit how2succeedonline.net/TheUltimateArticlemarketingPack.html

Peter Grundner, a top advertising and marketing professional for over 20 years, is now a Home Business Entrepreneur and founder of http://www.how2succeedonline.net & http://www.myedconline.com

Web Site Article Promotion - How to Effectively Promote Your Articles Online

Web site article promotion is, in my opinion, one of the least used traffic building tools around, and yet I think that it holds some of the highest amount of potential online. Web site article promotion has incredible potential for the future, and can stimulate incredible growth right now, today, in your online web site promotion efforts.

Why do so few use article promotion for their web site promotion efforts? I think that one of the biggest reasons is that it is one of the few things left on the internet that cannot be effectively done by a computer, and it is incredibly difficult to quantify exactly what makes one article pull and another not there are just too many factors, including the fickle nature of the online reader.

So how do you effectively use article promotion to put your web site on the internet map?

1) Web site article promotion tip #1: You must write articles that appeal to the buyers of your web site products. Articles are time consuming to write, so you might as well get the maximum punch out of each article you write. Send an email to your customers and find out what they want to learn more about; those topics make great article topics.

2) Web site article promotion tip #2: Submit your articles to about 100 article directories once per month (1-2 articles per month to 100 directories is plenty). Then submit all the rest to the article directories that have pageranks of at least 6.

3) Web site article promotion tip #3: Use the maximum allowable number of backlinks that are permitted by each article directory. Use different urls for each link.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Sean Mize is a full time internet marketer who has written over 600 articles in print and 9 published ebooks.

Internet Marketing Coach Tip Nine - Hire A Coach Or Mentor If Needed

This is a new article in my ongoing series of internet marketing coach articles. In this article I would like to discuss the importance of finding a mentor if you feel confused, frustrated,and without direction in your new online or internet marketing business.

Why is it important to find a mentor or internet marketing coach while you are operating your new online business or internet marketing opportunity? The answer to this question is plain and simple. Sometimes you cannot run your new online business or internet marketing opportunity alone. If you are new in internet marketing or just started a new online business, it will be very difficult for you to succeed without support. Many times individuals in a new online or internet marketing business get assigned a sponsor who refuses to take calls. I had this happen to me when I started my new online business, and it was the absolute worst feeling in the world. I also had a sponsor give me horrible advice and he had me join another program (useless) where he made commissions on me. At that time I certainly could have used a good internet marketing coach or mentor!

An internet marketing coach or mentor can also help you to set goals for yourself when you are feeling lazy, unmotivated, or discouraged. The support is important, and it is very similar when somebody hires a fitness coach or trainer. We may be more apt to set short and long term goals and complete our tasks when we have an internet marketing coach on our side who is prompting us and guiding us in our success.

I advise you to hire a mentor or internet marketing coach if you are floundering in your new online business or just not getting the results that you desire or expect. Sometimes just one or two sessions will help to set you on the right track. You can also read internet marketing coach articles and tips as well, if you do not have the money to hire someone to work with you directly.

Good luck with all of your new online or work from home endeavors! I wish you all of the success in the world!

Michelle Tukachinsky
561-965-8342
http://www.newonlinebusiness.tv
http://www.moneyvideo.net

Amplify Your Article Marketing Efforts By Helping The Reader

Article marketing is a really great way to build an online business. If you have tried other methods like ppc or ezine advertising and still have not experienced any success I seriously suggest that you consider article marketing.

Let us first take a look at why this is such a great method of advertising your business. I think that the primary reason is that today with the increase in spam and advertising messages people are not as receptive to blatant advertising as before. Many years ago to be a top marketer all you needed to do was advertise your website using ppc. Today the ppc search engines are so competitive and it really is a lot more difficult to make a profit.

As the famous sales trainer Jeoffrey Gitomer once said people buy from people that they like, know and trust. With article marketing people are most likely to have read several of your articles before they click through to your website. This means that by the time that they click through to your site they already like, know and trust you. Consequently they are ready to buy from you. With other forms of marketing you need to do the hard work first.

Now the best way to maximize these results is to write articles where you help the reader. Share a slice of your expertise without giving the farm away. The more useful information that you give your reader the more likely that they will subscribe to your newsletter and become a paid customer. I find that 250 to 350 word articles work the best. This is so that they are short enough and do not get lost before they have an opportunity to click on my resource box.

Finally, make sure that you have your unique selling proposition in your resource box. This will be your 30 second elevator pitch that will make the reader want to click through to your website.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Amplify Your Article Marketing Efforts By Helping The Reader

Article marketing is a really great way to build an online business. If you have tried other methods like ppc or ezine advertising and still have not experienced any success I seriously suggest that you consider article marketing.

Let us first take a look at why this is such a great method of advertising your business. I think that the primary reason is that today with the increase in spam and advertising messages people are not as receptive to blatant advertising as before. Many years ago to be a top marketer all you needed to do was advertise your website using ppc. Today the ppc search engines are so competitive and it really is a lot more difficult to make a profit.

As the famous sales trainer Jeoffrey Gitomer once said people buy from people that they like, know and trust. With article marketing people are most likely to have read several of your articles before they click through to your website. This means that by the time that they click through to your site they already like, know and trust you. Consequently they are ready to buy from you. With other forms of marketing you need to do the hard work first.

Now the best way to maximize these results is to write articles where you help the reader. Share a slice of your expertise without giving the farm away. The more useful information that you give your reader the more likely that they will subscribe to your newsletter and become a paid customer. I find that 250 to 350 word articles work the best. This is so that they are short enough and do not get lost before they have an opportunity to click on my resource box.

Finally, make sure that you have your unique selling proposition in your resource box. This will be your 30 second elevator pitch that will make the reader want to click through to your website.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Productive Article Marketing - 5 Amazing and Powerful Steps to Advance with Article Marketing

One of the crucial elements in marketing your business and products over the internet is gaining the trust of your potential clients. Right now, the best way to make people to trust you online is to establish your expertise so people will treat you as an authority on your chosen niche.

Here are the 5 amazing steps to advance with article marketing:

1. Create keyword-rich articles. Before you tap on your key board, do a keyword analysis first. Identify the common search terms that are being used by your target market when they look for information online. Create one article for every major keyword so you can effectively cover all issues that are affecting your target niche.

2. Leave no stone unturned. By this, I mean discussing your topics thoroughly by presenting all important information that can help your readers better understand your topics.

3. Bank on your content. The success of your article marketing campaign largely depends on the quality of your articles. You will generate favorable responses from your readers if you can provide them the information they need and if your articles are well-written.

4. Increase your conversation rate by using powerful resource box. Most publishers will allow you to include a resource box at the end of your articles. Take advantage of this and promote your business and yourself as an expert on your chosen field. Make sure that your call to action is powerful enough to move your readers to click on your website's URL.

5. Be consistent. Don't stop writing and submitting your articles online even after you have generated enough traffic to your website. Remember, the more articles you write and submit, the more money you will generate for your ebusiness.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Best Article Marketing - Discover 3 Incredible Secrets to Grow Your Article Marketing

If you would like your ebusiness to succeed online, you must be able to offer what people are truly looking for whenever they go to certain websites - information. If you are able to provide the right kind of information that your potential clients need, you can easily make them believe that you are good on what you do and that you have answers to their pressing issues. This can lead to rapport and trust, which are two of the very good foundations of strong and fruitful business relationship.

One of the best ways to offer valuable information to your potential clients is by writing and distributing your articles online. You just need to write about topics that will stir the right kind of attention among your potential readers to easily compel them to check on your website. This process which is commonly referred to as article marketing, is currently the best marketing and traffic-generating tool that is being used by billions of webmaster across the globe.

Here are the 3 incredible secrets to grow your article marketing:

1. Target market. In writing your articles, you always need to keep your potential clients in mind to make sure that the information you include in your content are targeted to their needs and wants. If you can consistently satisfy the need of your readers for information, you can easily persuade them to support your products and services.

2. Search engines. You also need to consider the search engines the moment you decide to sink your teeth into this marketing tool to give your articles an edge and make them highly searchable online. Determine which keywords or keyphrases are commonly searched for by your target market and incorporate them on your content.

3. Publishing sites. To increase the chances of your articles being approved by leading publishers, make sure that they conform to the standards they have set. Read and understand their terms of service as this will empower you to create articles that will meet each of their requirements.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

How to Develop Effective Marketing Strategies Easily

If you are about to spend your time or money on implementing the latest marketing tactic that you heard about... STOP. In fact if you have not developed a marketing strategy as part of your marketing plan you are probably wasting money. By developing your marketing strategies at the time of marketing planning it allows you to really focus on what is most important to kick start or successfully grow your business.

What is a Marketing Strategy Versus a Marketing Tactic and a Marketing Objective?
Many small businesses can get confused with the jargon, but it is very important to understand the role each one plays in marketing your small business. A marketing objective is simply what you want your existing or potential customers to do. A marketing strategy is your overall game plan and outlines what your business will focus on to achieve your marketing objectives. Marketing tactics are the activities, tools and business decisions that you will need to implement to support your marketing strategies.

Before you develop your marketing strategies you need to have a good understanding of your small business's key strengths, weaknesses, opportunities and threats as well as really knowing your target market's needs and desires.

To simplify the process, you can select your marketing strategies using 2 steps.

The first step is to decide the overall direction that is the most important for your business or brand and involves either one or a combination of the following:

Retention i.e. protecting your most profitable customers and keeping them loyal
Expansion i.e. maximising your existing customer relationships through up sell (selling more of the same product or service) or cross sell (getting them to buy other products or services in your range)
Attraction i.e. attracting new customers that have similar characteristics to your existing profitable customers and getting them to return

Whilst it is very tempting to just focus your small business marketing on attracting new customers, protecting and developing your existing customer relationships is far more cost effective and will guarantee a successful business long term.

The second step in deciding your marketing strategy is to determine your key areas of focus. The key here is to only choose those areas that will move your business forward and are necessary. These may include:

Product or Service Offering
This relates to the actual product or service that you sell. If you have selected an overall expansion strategy you may offer additional products to your customers.

Pricing
This has anything to do with the pricing of your product or service. Your attraction strategy might be to offer value added pricing on selected services to attract new customers.

Distribution
This has to do with all the distribution channels you use to sell your product or service or the number of locations you sell in. For example, if you wish to attract new customers, your strategy for the year ahead may be to expand your store locations in one state.

Service Delivery
This relates to the way your product or service is offered to your customers. For example your retention strategy may be to introduce a new customer service policy for your most valuable customers.

Communication
This relates to how you will communicate your brand or business message to your customers. An example of a retention strategy may be to introduce an enhanced personalised communication program for your most profitable customers.

Developing effective marketing strategies for your small business is an essential step in your small business marketing plan and makes selecting your marketing tactics so much easier.

Marketing for Business Success Pty Ltd 2008

Two experienced marketers, Susan Oakes and Bronwen Ryan, have taken the secrets of big business marketing and developed software to assist you with your small business marketing. M4B Marketing Software guides you through the marketing process to review, develop, implement and track your marketing plans and projects. You can easily increase your marketing skills and knowledge as you use the software and learn how to gain the competitive edge. Visit http://www.m4b.com.au and view the Demo.

Targeted Article Marketing - 4 Explosive Secrets Towards Effective Article Marketing

Article marketing no matter how old and classic it may seem to be remains to be an effective and well-trusted instrument by many businessmen and marketing specialists. The dependability and reliability that it possesses makes it still well-loved and trusted. For this reason, article marketing continues to evolve and rejuvenate. Below are some of the explosive secrets of effective article marketing:

1. Know your targeted market and focus with them. The articles that you are going to market will be most effectively written when you know as the writer for whom the article is going to be. By knowing who your potential market is going to be you can immediately think about what is best to be written for them.

2. Prepare the article with the intention to inform and educate your potential market first and then market and advertise successively. By driving these forces to be your core reasons why you are creating these articles, you can make sure that you will be very effective in attaining your core objective - that is to market and advertise.

3. Allow for your articles to be relayed and conveyed. Now that the article has been made, make sure that these are properly published, exposed, and able to generate notice from your potential market. You can have these articles published on some of the leading article directories and sites or you can have these published on your own site. What is important here is that you are able to get the message properly relayed.

4. Monitor and track the progress of your article marketing strategy. This is just like any other marketing schemes should be properly tracked and monitored. By determining the progress rate of your mechanism, you can take appropriate actions whenever necessary. This will help you combat any possible loopholes on your plan and thereby preventing massive failure on your plan.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

How to use SEO and Article Marketing Together

Knowing how to use SEO and article marketing together to promote and drive masses of traffic to your website is one of the more important skills you will learn on the internet. Although both of these are very powerful tools in their own right, together they are an extremely powerful marketing force. Probably THE most powerful combination of marketing techniques online.

SEO, or search engine optimization, is the collective term for a number of methods that can be used to attract search engines to your website and persuade them that your web content is more relevant than others are to the search term used by somebody seeking the information that you can provide.

Article marketing, incorrectly called bum marketing by some people, is a means of expressing the benefits of what you do to others, and of advertising specific pages on your site. A well written article can help other people to learn more about your subject, but can also provide a link to other pages on your website that can provide further information to anybody that requires it.

An article submission should not be an advert, but provide more information. It can also advertise your website or individual web pages, indirectly through reference to it in the authors resource box. There is a distinct difference between an advert and advertising, although it is sometimes difficult to distinguish between the two. For example, you can be a good advert for your educational system without actually advertising it. It is a matter of semantics, and semantics is something that you should learn about if you want to be successful in getting good listings on search engines, especially on Google.

That is because of Googles so-called latent semantic indexing algorithm, or LSI, that evaluates the content of a web page through the relevance of its semantics to the keyword for which the page has been optimized. LSI is wrongly named, since it should be LSA, or latent semantic analysis, but it is all semantics!!

The application of SEO and Article Marketing together on the same web page can have a very powerful influence on the search engine listing of your page. It is a synergistic effect, and in order to use that effect it is essential to understand both. That is only possible by becoming familiar with each, not in theory, and not only in relation to their individual effects on each of your website pages, but also with respect to your articles.

When you write articles for publication or submission to article directories, then each article should be written as you would write an individual web page for your site. The article should be able to slot perfectly into your website without seeming out of place, and be able to be listed in its own right on Google, Yahoo and the other search engines such as MSN and Ask as a web page on the article directories on which it has been published.

It is impossible to teach SEO and bum marketing (I hate that term) together in an article such as this, and to try to do so would only confuse you. In any case, such tuition should be carried out only in combination with tuition in article marketing techniques, and the correct way to write articles and use content not only for your own benefit but also to provide useful information to your readers that they can use to better their own opportunities to make money online.

Learn how to use SEO and Article Marketing together in a powerful way on Peters web page SEO and Article Marketing where both are presented separately and together in association with a description of LSI in a form suitable for the promotion of websites and individual web pages, as well as for individual products.

That's the Power of Writing Articles

The resource box in an article, which is located at the end, is your place to insert a link to your site. If you can create an effective, content-rich article, which maintains the readers interest you can gain loads of traffic due to a single article. This may all sound too good to be true, but look at it this way. Nothing is free in this world, right? The cost is time, your time in developing articles. The cost to the site owner is placing a direct-link to your site. Everyone gets something in return, you get traffic, and the site-owner gets good content to place on his or her site.

More Targeted Visitors

Articles provide content. Content is valuable and if it is presented correctly, the article will draw in members of your target market. Since articles are placed on their corresponding sites according to topic, those who read your articles are already on a site of interest to them. This not only provides you with a way to reach your target market, but also allows you to benefit from other site owners rankings. The visitors originating through this approach will be members of your target market and; therefore, be much more likely to purchase your products than the average visitor.

More Inbound Links

Your articles all carry a link to your site and every time one of your articles is placed on a site for content, another link to your site is generated. This means that you can gain direct links without having to beg for them from sites with higher rankings than your site. Additionally, you do not have to link back to the site which is placing your article on their pages.

Higher Page Rank and Search Results

Links from sites relevant to yours are considered highly relevant by Google. Having more relevant links increases your page rank. Not only that, but the links you gain by writing articles originate from sites with higher popularity in most cases. When this happens, their page rank can influence yours to increase. Page rank is a large factor when it comes to Googles ranking of your sites pages in their search results. Page Rank is not the only deciding factor, but it is definitely considered one of the primary criteria.

Become Recognized as an Expert

Credibility is key when it comes to making sales. You have to earn their trust, and what better of a way to do so than to solve some of their problems for free in an article. If you can accomplish this in your articles, then visitors will undoubtedly follow your resource boxs link. By demonstrating your expertise and knowledge, youll gain their trust and become an expert in their eyes.

Higher Conversion Rates

Since you are helping out your readers in your articles in order to gain their attention and interest, they are already interested in what your site is about before they even get there. Youve already warmed them up for a purchase before they even see your products and these visitors are much more likely to make a purchase than a visitor originating from a pay-per-click ad or a basic link. Use their interest in your site to make a call-to-action towards subscribing to your newsletter or making a purchase.

This is just a sample of the Manual you can download at No Charge from The Website Solutions Manual. To continue and read 'The Most Powerful Free Traffic Secret' visit http://www.websitesolutionsmanual.com/home/ and download the Manual from the window appearing in the middle of the screen.

Targeted Article Marketing - Uncover 5 Practical Methods to Improve Your Article Marketing

Article marketing is one of the most effective marketing tools that you can use to promote your website and market your products. This tool can help you increase your website traffic and improve your search engine ranking as long as you consistently produce quality articles that are helpful and related to your target niche.

1. Deliver fresh information. If you would like to set yourself apart from the rest, you must give your articles an edge by filling them with information that are either new or are not often discussed. People will find your articles more valuable if you can provide them with data that they cannot find elsewhere.

2. Never advertise on your content. Keep your content free from blatant advertisements and strive to give your readers information that they are looking for. Save your sales pitches for your resource box.

3. Write short articles. People online do not have much time to spare when browsing the internet and they do appreciate reading articles that are straightforward and short. Make your articles run between 300-500 words to increase their chances of being read by online users.

4. Make use of compelling resource box. Strive to increase your conversation rate by making your resource box enticing and powerful. Keep it short, direct to the point, and irresistible. Include your name, the problems you solve or the product you offer, the reasons why online users should check on your website, and your website's URL.

5. Distribute your articles to various posting sites. Pick the ones that are highly visited and have impressive page ranking like ezinearticles and goarticles. Make sure that you submit on a regular basis to strengthen your online presence.

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Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing - Should Be Reader Friendly

Article marketing is an excellent method of increasing traffic to your site. There are a lot of writers out there who are talented and can write articles for your site. With a large pool of potential employees who usually work free-lance, this is a marketing campaign that a site can undertake with little financial risk. You hire a person to develop creative content that will draw online surfers to your site. This small investment is an opportunity to increase site traffic as well as your search engine rating.

Article marketing, is placing your articles in online article directories for everyone to read. These articles usually will have a link to your own website at the bottom, with a photo and a short biodata about you. If someone reads your article and clicks on the backlink, your website gets traffic. Your article has to be impressive enough to induce the visitor to click on the backlink.

You can be successful if you remember a few things. You have to compose copy that reflects your readers' concerns. Perhaps you can inform your audience about a previously unpublicized service or give them pointers on how to do something for themselves. You want to create one-of-a-kind articles to get their attention, and unique content is what accomplishes that.

Use words that are easy for your readers to comprehend. Avoid flowery phrases that may tax the ordinary person's vocabulary. Avoid complicated concepts as well. Define any words you think will stump your audience. You can render copy more readable if you use boldfaced headings and bullets in front of the items on your lists. You want to offer your audience useful information and communicate to them that you have expertise pertinent to the topic.

As soon as your copy is prepared for publication, put it on a popular article directory. This is a kind of site that solicits columns from authors of all nations throughout the globe. It provides room for your contact information and for a backlink. It is crucial to post your copy on more than one directory at a time in order to raise your internet profile and generate more visitors to your site.

Article marketing can periodically fail to generate the funds it promises. A poorly written article will not attract viewers. The writer must possess rudimentary literary skills. The abrupt disappearance of the writer from the internet may also contribute to lack of income. Article writers must consistently provide new articles with fresh ideas. For a productive and gifted writer, article marketing is a great way to make a living.

In today's technologically driven world there are many ways to earn money through Internet and article writing is one of them. Many article writers are happy writing content for websites. If you engage yourself in article marketing, then your article will pay you as long as it is present on the site. Write something your reader is interested in. Your subject matter can be about a little-known but useful service or a self-help guide, a how-to article or handy hints about something. If your unique articles contain stimulating information, their unique content is sure to arouse your reader's interest. Write in a reader-friendly language and style.

Success Affiliate Marketing Tactic - 7 Benefits Why Writing Articles is a Must for Your Business

Obviously, writing articles is one of the most important affiliate marketing traffic strategies. With your great articles, you are driving high quality and relevancy articles to your website and business. Otherwise, you are losing the opportunities to generate a ton of traffic. You will discover 7 benefits why writing articles is a must for your home based affiliate business.

In highly competitive internet universe today, the importance of attracting highly targeted and relevancy traffic to your website can not be overemphasized. Routing web traffic to your website can be your only means of survival, especially in the cutthroat world of e-commerce. Getting a high search engine ranking can be very difficult and take a plenty of time. Fortunately, there is plethora of website promotion marketing strategies you can use to drive traffic to your website.

There is a wide variety of strategies you can adapt, from paid advertising to email promotion internet marketing. However, most of these home based marketing techniques require payment especially pay-per-click advertising campaign. Nevertheless, there are ways to promote your affiliate website and increase your web traffic without spending any costs. Writing highly quality and well written articles is one of the best web site promotion home based affiliate marketing strategies you can use, and they can be the most effective way to boost skyrocket your affiliate commission. Here are the top seven ways in which it can help explode your home based affiliate business.

1. You can reach wider range of potential buyers globally.

When you write high quality and professional articles, it would be a shame not to share them with other people. You can post your articles in your website or you can submit them to other sites such as e-zines and online publishers. By submitting your articles to these websites, you give exposure not only to your ideas but also to your website or even your home based affiliate business. Simply include a link back to your site or include your information in the resource box. With this, you get exposure and free advertising as well. It appears that submitting your articles to popular e-zines directories will take the advantage of their popularity. Other sites who find your article relevant may also link back to you. Thus, you increase your link popularity, which is one of the most important home based business strategies in the internet world. Remember that most people are looking for information online and by filling this need with your high quality article; you may reap the benefit of more exposure and higher web traffic.

2. You can establish a great impression and reputation in the market.

By writing excellent, original and relevant articles, you not only give your affiliate site exposure, you are also creating a great impression on your prospects. Encourage more people to visit your website and do business with you by establishing an impressive reputation through your quality articles. Be seen as an expert in the field and your will ultimately gain more customers eager to do business with you.

3. You can enhance your credibility through references and testimonies.

Certainly, your articles are going to receive feed-backs and testimonies when you publish them in e-zines and free article sites. Record these positive feed-backs and comments and use them as promotional material in your website or in any of your advertising efforts. Your credibility will be greatly enhanced by these feed-backs, as it will create a great impression on your prospects as well as your existing customers. In this highly competitive world, excellent credibility and trust may be the only things you need to attract new customers or make loyal patrons out of your existing customers. Original, relevant, useful and pertinent articles are important tools you should utilize as an affiliate marketing tactic to improve and explode your home based affiliate marketing business.

4. You can generate free advertising and traffic.

Submitting your high quality and well written articles to other websites presents an opportunity to advertise your affiliate website without paying exorbitant fees. Although you should avoid marketing language in your articles and make it informative and useful to your readers, you can always include your affiliate website's link in the resource box. In addition, by making your article relevant and helpful to your readers, you are making a great impression for your affiliate website, which could ultimately lead to a visit and hopefully a purchase. High quality content in an article is far better and more effective than a few lines of ad space. You have a very special opportunity to pre-sell your product or service to your prospective customer.

5. You can increase the link popularity to your website.

Instead of looking for other websites who would want to establish reciprocal links with your affiliate website, you can simply submit an article to other sites. Just do not forget to include a link to your website in your resource box. When these websites pick up and publishes your article, you automatically get a link partner. Try to get as many link partners as you can. Link popularity is one of the factors used by search engines in determining search engine rankings. Make your article especially useful and appealing, so that more websites will be encouraged to publish it.

6. You can optimize your affiliate website for improving search engine ranking.

By making your affiliate website keyword rich, you can greatly improve the search engine ranking of your affiliate website. Remember that keyword density is one of the most important factors that search engines use when determining the search engine ranking of website. However, you should always provide relevant, useful and pertinent information. Avoid the temptation of overusing keywords just to gain a high ranking as this may turn off most web surfers. Relevance and quality is still the most important things to consider when writing articles and it will be doubly useful to your site if you make these articles search-engine optimized.

7. Your website can get high ranking in search engines.

Create a new web page for your article in your affiliate website. Optimize your article to make it search-engine friendly. Use top-ranked keywords and Meta tags that can give your website a high search engine ranking. As soon as you upload your new webpage to your server, search engines will spider through it and you can gain an increase in search engine ranking. Remember that search engine optimized content is a very effective strategy to gain a high ranking in search results.

Final thoughts, many affiliate marketing entrepreneurs hate writing articles. Writing quality articles consume a lot of their time. However, this affiliate marketing tactic is very powerful for your home based affiliate business in the long-term success. Without this affiliate marketing strategy, there is a doubt that how you can become a top affiliate marketing and establish yourself as the expert in the market. Of course, there are other approaches to achieve those goals. But I strongly believe that writing articles is one of the best affiliate marketing traffic strategy and it will pay a huge reward to your affiliate business in the long run.

Siripong R. or zMillionDollars is a recognized authority on the subject of making money online from home through highly profitable & successful home based business. His websites, http://www.zMakeMoney.com and http://www.zMillionDollars.com, provide a wealth of informative articles and resources on everything you'll ever need to know about earning money online.

Internet Marketing Strategy That Reaches Most Of Your Online Audience

We know that the Internet has changed the way consumers find products and services. Now it is influencing the business to business sector as well. According to a survey published in late last year in "Electronic Design" magazine, reaching 96% of your audience is possible if you include a carefully crafted Internet marketing strategy.

When asked, "Where do you find the most useful information about new products and technology?" respondents ranked print magazines (54%), Web searches (23%, Google primarily), and E-mail newsletters (19%) as the top three sources. This covers 96% of the bases, surprisingly relegating old favorites like trade shows (2%) and word of mouth (2%) to the sidelines.

These figures show that while print is still important to BtoB buyers, the Internet has become equally as important. And of the online part, Google searches account for a big percentage. If you are not including website optimization in your Internet marketing strategy this year, you will be missing a chunk of your audience. Do a Google search on the best keyword for your industry and see who does show up on page one.

Although optimization may seem like black magic, it is possible to get high rankings in the organic search in Google. In a recent report Marketing Sherpa wrote, If you think you're covered because you have a paid ad (PPC listing) in a search engine for a search term that's important to your business, think again. Organic results (free listings) are far more important and can get more viewership and clicks. This is borne out by the eye tracking studies that show only about 35% of all searchers click on the paid ads.

A website is not a static brochure. It has to be updated with relevant optimized content. Optimization of the site, fresh content and using RSS feeds to distribute the content across the Internet is the name of the website marketing game in 2006.

Sally Falkow is the author of WebSense: effective website marketing strategies for entrepreneurs and an expert author at WebProNews. She is the president of Expansion Plus, an Internet marketing and PR agency based in Los Angeles. http://www.expansionplus.com

Could Online Marketing Work For You?

Like most of us, you're probably fed up with having to deal with your boss and the usual nine-to-five grind. After months of careful research, you've decided to "take the plunge" and start your own business. You've set up a great business plan and your friends and family say they are behind you one hundred percent. Now it's time to advertise so that everyone else will know what a wonderful business you have.

But where do you start?

Do you buy print advertising in your local newspaper?

Buy some air time on your local television or radio station?

Arrange to have a full page ad in the local yellow pages of your phone book?

Do you hand out flyers to everyone you meet?

Those methods work, but only insofar as reaching your immediate area and your ability to immediately track the results of anyone campaign.

You have big plans for growing your business in the future, but everyone keeps telling you to be careful and keep it local until you establish yourself. Besides, you're going to need to use any initial profits you make to pay for all that fancy advertising you've set up.

Unless your friends and family have their own booming business, why are you even listening to them? If you're reading this, then you are aware of at least part of the power of the internet, so why not utilize this formidable promotional tool?

Power of Online Marketing At A Glance

Online advertising is plug and play: Any type of print advertising has to be set up and scheduled; flyers and newspapers may take several days and an ad in your local phone book may not come out until many months down the road.

Online advertising gives you control: You've decided to offer your customers a special discount: you can immediately add a coupon and adjust what you need to right on your website rather than having to wait for someone at the print shop or newspaper to get around to it.

Online advertising is not just cost effective...it is cheaper: you get more "bang for your buck" online. Rather than having to pay higher prices for print work and distribution costs, you can use the money you save on advertising to add to your merchandise. If you are looking to go "Green" (An added bonus is that you'll also help environmentally because you're using little, if any, natural resources to promote your business! )

Online advertising can be interactive: Instead of just seeing a flat, two dimensional image, you can catch your customer's eye with all sorts of "bells and whistles"! Audio and visual enhancements invite your customers to involve themselves to a much greater extent than just looking at a newspaper ad or flyer. There is an added benefit to advertising online and that is you can also include additional information as part of your customer testimonials and Frequently Asked Questions ( or FAQs ).

Online advertising can be easily tracked: If you do any sort of print advertising, the only tangible means of tracking how effective your campaign is, or at least part of it, is to use coupons that the customers have to redeem. Even then, it's difficult to know exactly who is responding to any of your advertising. Online advertising can easily be measured and broken down into very specific results. Aside from tracking individual sales, there are ways of tracking which web pages have been seen. This is a great tool to use to help you refine your advertising and be much more responsive to your customers.

Online advertising receives feedback: You can immediately change your sales process, product and promotion by asking your customers for feedback right on your site. If you know exactly what your customers want, your sales will go through the roof.

Online advertising works: If it didn't, it wouldn't be enticing national advertisers to continue to increase their online advertising budgets by twenty-five percent each year!

You have seen all the benefits of online marketing and how it can establish or improve you current business.

So what are you waiting for? Get your marketing started! What have you got to lose?

Ron Seawood is a Master Affiliate Marketer with experience in both online and offline marketing!
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Inbound Link Mania - 10 Key Content Strategies to Increase Online Visibility

Now more than ever, if you want to be a successful business owner, you need a successful business website. Which means you have to make nice with the search engines. And the long-standing rule of search engine friendliness is to create inbound links -- links from other sites pointing to your site.

Ten-ish years ago, when Google started the shift away from code to content (including inbound links) as the preferred way of determining "relevance," the world changed. Immediately, businesses owners started scrambling, and begging, for every link they could get. Thank goodness that's not the case anymore! But inbound links are still important. In many ways they're more vital than ever.

How then, does one go about getting those precious nuggets of hypertext anchor tagging? Social Media maven and "Chief Nut" Kevin Skarritt, our good friend and strategic ally at Acorn Creative, offered up these 10 strategies on his "Nuts and Bolts of Brand" blog. Good guy that he is, he gave us permission to share those key linking strategies with you here. Hit it!

1. BLOG COMMENTS

Go out of your way to read other people's blogs. Your Mother always told you that reading is good for you. She was right! But, when you do so, be sure to productively interact with those bloggers. It makes them feel good. It validates what they're writing about. It starts up a relationship between the two of you. AND, here's the best part, it gives you an inbound link to your site.

2. BLOG TRACKBACKS

Start your own blog and refer to all of those blogs you're reading in the form of a "trackback" in your posts. Don't know what this means? Check out the entry for "trackback" on Wikipedia, or go deeper with a Wordpress.org tutorial. However you learn more about this linking strategy, please do, because it's a smart, easy, and effective way to get your website lots of inbound links.

3. PAY PER CLICK ADVERTISING

Yes, PPC advertising is indeed an added marketing expense. However, it's a controllable, predictable means to build ROI, and a great way to build inbound links where you have control over the text used in the link tag.

4. PARTICIPATE ON INDUSTRY FORUMS

Similar to blog comments and trackbacks, participating on industry forums will get you hooked up with other like-minded professionals, keep you abreast of current trends, and you get to build your own inbound links in the signature line of your posts.

5. BUILD OTHER PAGES

Some new social networking sites on the web allow you to create content and post it in their domain as new pages. One great example of this is Seth Godin's Squidoo.com. By creating "lenses" that focus readers on a particular topic of interest, you get to engage readers and create more inbound links to your main site.

6. WIKIS

The concept of a wiki (like wikipedia.org) is that readers also become content contributors. Anyone who is registered can log in and change content. Understand that other readers of this information-rich content have zero tolerance for salesy/advertising tactics, so, be careful with this one. Be purely informative and helpful with your newly posted content. If the content survives peer scrutiny, you'll have a nice little inbound link that's potentially seen by millions.

7. SOCIAL NETWORKING

MySpace and FaceBook for sure, but there's an explosion of social networking web sites out there. Dive in and start participating. Doing so allows you to interact with other professionals and, you guessed it, builds up inbound links.

8. SOCIAL BOOKMARKING

Different than social networking, social bookmarking is similar to how you used to bookmark sites in your browser but, instead, you bookmark your favorite sites publicly, in sites like de.licio.us, ma.gnolia.com, spurl.com, rojo.com, Google bookmarks ... the list goes on and on. The goal is to have people discover these bookmarks, and then your site. An added benefit to social bookmarking (and blog posts) is you get to "tag" your content with words and phrases that are relevant to the content. These tags are used to identify the content in the search process.

9. ORGANIZED SURFING SITES

This is a variation of social bookmarking. There are sites that organize how people surf the web in an effort to make the process of finding the right content faster and more focused. StumbleUpon.com (available as a Firefox plugin) is one of my favorites but others like Technorati (blog content), Digg (blogs, articles and news stories) and newcomer Trailfire (another Firefox plugin) allow users to power-surf, finding your site via inbound links.

10. LINK BEGGING

Don't discount it just yet. Asking another site owner for a link sometimes still works. However, with all of the other options listed above, you'll quickly learn that this tactic is largely time-consuming and unproductive.

Any good car salesman will recite the old adage, "plan your work and work your plan." This especially holds true for your inbound link strategy. Whether you focus on one or set up a tactic to diversify, divide and conquer, don't wait. The success of your website -- and ultimately, your business -- depends on it!

(c) 2007 Epiphanies, Inc. As the "Content Lovers" of Epiphanies Inc., Lani & Allen Voivod help lifestyle entrepreneurs and bold-thinking small businesses "A-Ha Themselves" in fun and profitable ways. If you'd like to see the FREE report that generated over six figures of additional client work in less than two months, you can check it out at http://www.GoNutsin2007.com!